The Inner Circle: Horology Planet Club

Where Heritage Meets the Modern Collector.

The Philosophy: Ownership as Apprenticeship

At Horology Planet, we believe that horology is not a spectator sport. To truly understand the architecture of a movement, the depth of a grand-feu enamel dial, or the resonance of a tourbillon, one must experience it on the wrist.

Our club is built on a singular premise: The appreciation of Chinese Haute Horlogerie. China is no longer the world’s "factory"—it is a burgeoning powerhouse of independent craftsmanship and heritage prestige. By joining us, you aren't just buying a watch; you are investing in the future of global horology.


The Key to the Gate: Membership Requirement

Membership is reserved for those who have demonstrated their commitment to the craft. To unlock the full benefits of the Horology Planet Club, you must own at least one timepiece from the four pillars of Chinese watchmaking, purchased through Horology Planet or our official heritage partners:

"A watch is the key to the club; a shared belief is the bond of time."


Member Privileges: Access Beyond the Dial

As a member of Horology Planet, you gain access to a world that remains closed to the general public. We bridge the gap between the collector and the watchmaker.

I. The "Backstage" Pilgrimage (Factory & Atelier Access)

Go behind the scenes. Members receive exclusive invitations to tour the high-complication workshops and private museums of Seagull, Peacock, Beijing, and Shanghai.

  • Hands-on: Observe the assembly of a multi-axis tourbillon.

  • Heritage: Explore archives that date back to 1955.

  • Meet the Masters: Private Q&A sessions with the Chief Watchmakers and Artisans.

II. The Global Salon Series

Horology is best discussed over a drink with like-minded peers. Our Private Salon events are hosted in the world's most vibrant horological hubs:

  • Asia: Beijing, Shanghai, Tianjin, Shenzhen, Hong Kong, Tokyo, Singapore.

  • Europe: London, Paris, Geneva.

  • Americas: New York, Los Angeles.

  • Expect: Pre-release hands-on reviews, "Cigar & Steel" nights, and guest speakers from the independent watchmaking scene.

III. Resource Integration & The Collector’s Network

Beyond the escapement, our members are leaders in their respective fields. The club serves as a high-level networking platform where resources are shared, from luxury lifestyle access to cross-industry business collaborations. We provide a digital and physical space for "The Watch Life" to flourish.


How to Join

  1. Acquire: Purchase your timepiece via HorologyPlanet.com or our verified brand partner sites including Seagullwatches.com, Peacockwatches.com, Shanghaiwatches.com, Beijingwatches.com.

  2. Register: Submit your serial number and proof of purchase through our secure portal.

  3. Onboard: Receive your physical Member ID Card and digital credentials for the Global Salon calendar.


CEO’S Note (Editorial Insight)

“When I look at a Peacock or a high-end Sea-Gull Watch, I see the same soul and dedication found in the ateliers of the Jura Valley. The Horology Planet Club is here to give these stories the global stage they deserve. We are not just collecting watches; we are documenting a movement.”

— Alonzo Tang, CEO & Editor-in-Chief, Horology Planet